Introduction to Image Ads

We are invoking the iAB standard guidelines for image display ads. Please follow those guidelines in order to gain access to all platforms.

Note: If you wish to create HTML5 material, please see our HTML5 Ad Specification.


  • File size - Recommended max weight: 150kb (Maximum weight on Google ADX is 150kb)
  • File formats - Supported formats are JPEG, PNG and GIF
  • Maximum animation length - 15 seconds
  • Labeling requirements, Font size etc - Ad unit content must be clearly distinguishable from normal webpage content (i.e. ad unit must have clearly defined borders and not be confused with normal page content)

Last modified: Wed Sep 13 2017 13:12:08 GMT+0200 (Central European Summer Time)

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